Pamela Walker Laird
History Department
University of Colorado at Denver
Campus Box 182; Post Office Box 173364
Denver, Colorado  80217-3364
303/556-4497; pamela.laird@cudenver.edu

 

 

 

 

EDUCATION

• Radcliffe College, Harvard University: 1969, B.S., Psychology.
• Tufts University : 1974, M.A., American and Modern European History
• Boston University: 1992,  Ph. D., History            

PROFESSIONAL EXPERIENCE

• 2007-Present       Professor of History, University of Colorado, Denver
• 2002-2007          Associate Professor of History, University of Colorado, Denver
• 1989-2002          Instructor, History, University of Colorado, Denver
• 1971-1988          Associate Professor, Chamberlayne Junior College, Boston
• 1981-1988          Adjunct Instructor, Emerson College, Boston

BOOKS
           
• 2006  Pull:  Networking and Success Since Benjamin Franklin 
         Cambridge, MA:  Harvard University Press, 453 pp.
• 1998  Advertising Progress:  American Business and the Rise of Consumer Marketing.
         Baltimore:  Johns Hopkins University Press, 493 pp.

AWARDS AND HONORS

• Outstanding Faculty Achievement Award, College of Liberal Arts and Sciences, University of Colorado, Denver, 2007
• University Distinguished Service Award, University of Colorado, 2007
Hagley Book Prize for best book in Business History, 2006
Harold F. Williamson Prize for mid-career achievement in Business History, 2006
• Service Award, College of Liberal Arts and Sciences, UCD, 2003
• American Association of University Women Research Leave Fellowship, 2001-2002
Choice Selection of Advertising Progress as an Outstanding Academic Book of 1999
• Book prize nominations for Advertising Progress:
            -Berkshire Conference Book Prize, 1998;  
            -Albert J. Beveridge Award in American History, 1999
            -Joan Kelly Memorial Prize in Women’s History, 1999
            -Frederick Jackson Turner Award, 1999
            -Ellis W. Hawley Prize, 1999        
            -Hagley Prize in Business History, 1999 and 2000
• Finalist for Krooss Prize for Dissertations in Business History, 1993

ARTICLES

• 2004   “Advertising” entry in Encyclopedia of Economic History Oxford University Press.   
• 2001   “America’s Consumer Culture,” essay in Encyclopedia of American Cultural and Intellectual History Gale.
• 2000   “Alfred D. Chandler, Jr., and the Landscape of Marketing History,” Journal of             Macromarketing 20: 167-173.
• 1998  “The Public’s Historians,” Technology and Culture 39:  474-82.
• 1996   “Progress in Separate Spheres:  Selling Nineteenth-Century Technologies,”             Knowledge and Society 10:  19-49.
• 1996  “The Car Without a Single Weakness:  Early Automobile Advertising,”              Technology and Culture 37:  796-812.
• 1993  “The Business of Progress:  Transformation of American Advertising, 1870-   1920,” Business and Economic History 22.
• 1992  “From Success to Progress:  The Professionalization and Legitimization of Advertising Practitioners, 1890-1920,” Business and Economic History, 21.
• 1989   “Advertising’s Smoky Past:  Themes of Progress in Nineteenth-Century Advertisements,” The Popular Perception of Industrial History, edited by Robert Weible and Francis R. Walsh.  Lanham, MD:  AASLH.
• 1985 “The Early History of Advertising and Popular Ideas of Technology,” Marketing in the Long Run Michigan State University Press, pp. 175-211.
• 1984 “The Message Was Electric:  Electricity as a Motif in Advertising,” I.E.E.E.             Spectrum, 21: 84-95.

ARTICLE MANUSCRIPTS IN PREPARATIION

• In Prep.            “Organizing Principals: Elites' Collective Actions and Individualist Principles”
• In Prep.            “Social Science, Civil Rights, and a Crisis in U. S. Management”
• In Prep.            “Self-Made Men/Self-Made Nation:  Parallel Myths of American Exceptionalism”

REVIEW ESSAYS

• 1999   “Consuming Smoke:  Cigarettes in American Culture,” review essay of Cassandra Tate, Cigarette Wars:  The Triumph of the “Little White Slaver” (New York:  Oxford University Press, 1999) in Reviews in American History  28 (March 2000).
• 1991  “The Challenge of Exhibiting Historical Advertisements,” American Quarterly  43: 464-485.
• 1989  “Advertising History:  A Survey of Recent Literature,” with John Staudenmaier, Technology and Culture 30:  1031-1036.

OTHER PUBLISHING ACTIVITIES

• July 2005 - present            Co-editor, University of Pennsylvania Press book series, “American Business, Politics, and Society”
• April 1997 to July 1999    Book Review Editor, Technology and Culture.
• 1986-2002            Editor, Antenna, Newsletter of the Mercurians, History and Impact of Communication Technologies Group of the Society for the History of Technology
• 1992 - 2002            Publisher, Antenna

COURSES TAUGHT CURRENTLY

• Cultural Politics of Progress:  Technology, Society, and Culture
• Gilded Age and Progressive Era United States
• History of the Consumer Culture
• United States Business History
• United States Social and Intellectual History (I) To 1860, & (II) Since 1860

COURSES TAUGHT PREVIOUSLY (HISTORY)

• Contemporary World History
• From Street Criers to Commercials: A History of American Advertising.
• History in Museums
• Public History
• Selected Readings in United States Society and Thought
• The Roles of Women in U.S. History
• United States, 1860-1900; United States, 1876-Present.
• Values and Attitudes in U.S. History and Policy
• Victorian England: Social and Intellectual History
• Western Civilization

COURSES TAUGHT PREVIOUSLY (OTHER THAN HISTORY)

• Advertising Copy & Layout
• Consumer Behavior.
• Introduction to Psychology
• Public Relations
• Introduction to Sociology

RESEARCH AND SCHOLARSHIP SUPPORT

• American Association of University Women Research Leave Fellowship, 2001-2002
• The Hagley Museum and Library Business History Grant-in-Aid, 2001
• Englebourg Travel Fellowship, Boston University, 1990
• The Hagley Museum and Library Business History Scholar’s Grant, 1990
• Smithsonian Institution Short Term Visitor Grant, 1990
• Boston University, History Graduate Assistantships, 1985-1987
• National Endowment for the Humanities Summer Grant:  Social History of Science Seminar at Harvard University; Everett Mendelsohn, Director, 1985
• Chamberlayne Junior College Faculty Development Grants, 1986-1988
• Tufts University Tuition Scholarships, 1970-1974
• Ford Motor Company Scholarship (full college tuition and expenses), 1965-69
• Biophysics Research Fellowship, Detroit Institute of Cancer Research, 1964

PROFESSIONAL ORGANIZATIONS

• American Historical Association
• American Sociological Association     
• Business History Conference
• Organization of American Historians
• Social Science History Association
• Society for the History of the Gilded Age and Progressive Era
• Society for the History of Technology

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